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Al Bilad

Mohamed Elzubeir's picture

Bahrain's Al Bilad newspaper explains to PR folks what Public Relations means!

What is PR?

You wouldn't normally expect to read about PR in the Sports section of a newspaper. Not for Bahrain's Al Bilad newspaper! They took up a good half page of the sport section to demand an apology from the Football Association for attacks made on them by their PR Officer.

The articles (clipping attached) goes on about how the behavior is inappropriate, etc. What made me chuckle was the caricature and long explanation of what Public Relations actually is.

Kudos to Al Bilad. It is a shame when PR "professionals" forget their responsibilities and become antagonistic.

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